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REI's #optoutside on Black Friday

REI is closing it’s door again for Black Friday

“Because spending time outdoors is more important. So we pay our employees to #OptOutside, and invite the world to join. But this year, it’s bigger than just one day. It’s about our routines—the ones we need and the ones we need to rethink.” REI

IRU supports this and we also invite you to #optoutside and enjoy Idaho’s rivers and outdoor beauty.